DeMert

DeMert Brands, originally known as Nature’s Therapy, was founded by Rocky and Bethany Pagliarulo in 2000 after acquiring the trademarks for DeMert and Dougherty. The company expanded its portfolio by acquiring Robert’s Research Laboratories in 2005, adding brands like Gefden, Hi Pro Pac, and skincare gels. In 2010, DeMert launched Not Your Mother’s, a budget-friendly, high quality hair care line for young adults. Today, DeMert Brands offers over 125 products across 12 lines and is renowned for its professional beauty products, all proudly made in the USA and cruelty-free.